It is important to us that the people of Northumberland have a say in healthcare planning and provision. This will help us develop a health service that has been specifically tailored to the needs of the local community.
Throughout the year we engage on a regular basis with the public, many community and voluntary sector organisations, local community groups and patient participation groups.
We also continually engage with our communities through our website, social media and our My NHS database. Members of the public are also encouraged to attend our Governing Body meetings.
NHS England has produced a helpful guide with information on how to get involved in primary care commissioning. Please click on the pdf to download the document.
How do I get involved in primary care commissioning?
Communications and engagement strategy
The previous NHS Northumberland Clinical Commissioning Group (CCG) communications and engagement strategy was written for the group while operating in shadow format. ***Review of the strategy started in June 2013 and resulted in the development of a plan on a page. This was shared with members, key stakeholders including Healthwatch and the public in October 2013.
As a result of this engagement some changes have been made to the plan on a page:
- The mission has been amended to show that the CCG wants a diversity of views
- Principle 1.5 has been amended to include “make every contact count”
- Item 2.1 was changed to reflect comments questioning who the ‘grass-roots’ referred to. This now refers to member practices and others who deliver services
- An additional enabler (tool) was suggested and this has been included at 3.9
The final version of the communications and engagement strategy incorporates the CCG digital media strategy (appendix 1). The use of digital media is proposed as a means improve engagement with a wide range of socio-economic demographic groups. The strategy covers all forms of digital media although, at the moment, the main tools for the CCG will be Twitter and Facebook.
The communications and engagement strategy also includes an action plan (appendix 2) that details the work that will be done to implement the strategy.
Cynthia Atkin, chair of Healthwatch Northumberland and Northumberland Health and Wellbeing Board vice chair, has kindly reviewed the full draft strategy and made suggestions that have been incorporated into the final version.
- Communications and engagement strategy
- Communications and engagement strategy appendix 1
- Communications and engagement strategy appendix 2 (action plan) updated 04.11.14
- Communications and engagement strategy appendix 3
- Communications and engagement strategy appendix 4
- Communications and engagement strategy appendix 5
- Communications and engagement strategy appendix 6